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Before a distributor demo: a guide or a walkthrough?

China Manufacturers & Middle East Distributors Network

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A Chinese manufacturer preparing a first demonstration with a Middle East distributor can make the preparation task specific.A — send a concise demonstration guide with the product reference, intended audience and questions to cover.B — arrange a live walkthrough so both teams can practise the explanation and identify gaps together.Neither option proves commercial fit or replaces product-specific instructions. The useful choice depends on the team's familiarity with the product and the kind of demonstration being planned.Which would help your team more for a first demonstration—A or B?

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